Some Myths About Google Adsense Need To Know EveryOne

In this article I discuss 6 common myths about Google Adsense that will help you get real about placing Adsense on your Blogger blog.
Google Adsense Myths Every Blogspot Bloggers Needs to Know
There are a number of myths about Google Adsense which can lead new bloggers in particular into believing that they need only slap a few Google Ad units on their blog and they will become instant millionaires. The reality can be a lot different especially when you consider that 95% of all blogs receive less than 1000 visitors per day. Adding Google Adsense to your blog can generate some income but there is a need to be realistic. Here are 6 myths about Google Adsense that every blogger needs to know:

Myth 1. Google Adsense is a Get Rich Quick Scheme

Google Adsense is A Get Rich Quick Scheme
False. Only a small percentage of bloggers actually make a living from their blog. It is definitely possible to make some money from Google Adsense Ad units but bear in mind that making money from your blog is commensurate with many factors such as types of advertising, placement of advertising, quality of your content, regular posting, number of articles, SEO, backlinks to your site, number of visitors to your blog to name just a few. The more articles you write, the more posts indexed in search engines like Google and Yahoo which may lead to increased traffic but not necessarily. The bottom line is that for your ads to be effective your blog needs to receive traffic so concentrate your efforts in this area and make sure that your blog is worth visiting once your visitors get there.
Do Your Sums
As Google Adsense itself says it is difficult to predict earnings however there are some general pointers to guide you. For instance if your blog receives 100 visits per day your likely revenue from Google is probably about 10 cents per day assuming that 1 in 100 people click on some form of Google advertising on your site and the page CTR is about 0.20%. Over a year that equates to about $36.50. Not a fortune in anyone's book. Likewise if your blog is fortunate enough to receive 1000 visitors per day you are looking at an annual income from Google Adsense of $365.00.
100 Visitors per day = Earnings $36.50 per year

1000 Visitors per day = Earnings $365.00 per year

5000 Visitors per day = Earnings $1825.00 per year

10000 Visitors per day = Earnings $3650.00 per year
The above figures are an optimistic view. I have not allowed for the fact that many of your visitors will be repeats so the likelihood of a repeat visitor clicking on an ad unit is less than for that of a new visitor. On this basis your earnings could be much less.

Google Adsense and Affiliate Marketing
About 95% of Bloggers would have less than 1000 visitors to their blog a day. If your blog is in this category then Google Adsense alone will not allow you to quit your job and become a full-time blogger. You will need to display other forms of advertising on your blog as well before your blog will start to pay. Check out my article on other forms of advertising that may be suitable for your Blogger blog including displaying Affiliate Marketing banners.

Affiliate marketing banners can work as a form of advertising. Consider that if 1 site visitor in 100 actually buys something worth $50.00 you will immediately earn $5.00 assuming you receive 10% of the sale as a commission. Even if only one in 500 clicks through to the merchant and buys something you will still be ahead of the revenue earned from Google ads for the same number of visitors. $5.00 from Affiliate Marketing versus 50 cents from Google Adsense. In many ways Affiliate Marketing is a more profitable marketing strategy than having heaps of Google ads on your blog. However, in my experience a good mix of both is the way to go.

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